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I received a dichotomy of reactions to my writing today: four good reviews of the work, and a rejection from the publisher who had requested the reviews. That's fine; I'm resolved to publish this myself. The text is a particular view of a particular topic, and the book isn't going to have the level of mainstream acceptance that can warrent a large publisher making money off it (in fact, I'm not sure a small publisher would make any money off it either).
So, on to self-publishing.
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My name is Jon Kolko, and I'm an Interaction Designer. I teach at the Savannah College of Art and Design.
I'm writing a book about Interaction Design theory. It deals with issues like linguistics, and metaphor, and the relationships between theory and practice. I don't know if the book is any good, but it sure felt good to write it.
I'm self-publishing the book through a company I've formed called Brown Bear LLC. I've never published a book, or written a book, or started a company before; this is all a large experiment. And this site is a quasi-chronicle of the development of the company and the work.